What makes Purdue a Brand That Matters?

Strategic Purpose
Driven to build a better world together, Purdue leverages its unique strengths to tackle the world’s toughest challenges.
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Heritage Legacy
Recognized by Fast Company as a heritage brand, Purdue has upheld its values across generations of Boilermakers while innovating to meet the challenges of tomorrow.
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Cultural Impact
As a leader in innovation and education, Purdue’s influence extends far beyond the classroom, driving meaningful change worldwide.
Read MoreThe only university on the list for four years running
Fast Company’s Brands That Matter list honors organizations that have created meaningful space in people’s lives through efforts that are a natural extension of their brand’s mission and ideals.
Purdue has been recognized on the Brands That Matter list for four straight years, one of only four brands who have achieved this distinction each year since the list’s inception in 2021 and the only university included on the list.
Purdue was one of more than 1,200 applicants for this year’s roster of 121 brands, standing alongside leading global organizations like Nike, Disney and American Express.
This recognition is more than an accolade — it’s validation of the university’s impact on society, culture and industries worldwide.
Continued excellence at scale
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