Agenda

Location: Fowler Hall in Stewart Center

Presenter: Tommy Uyeda, Jersey Mike’s Subs

Location: Anniversary Drawing Room in the Purdue Memorial Union

Presenter:

Location: Director’s Room in the Purdue Memorial Union

Presenter: Tingting Duan, Tripadvisor

Have you ever noticed the ads in your Amazon search results or on your TikTok “For You” page and wondered how they determine which products are most relevant to you? Behind the scenes, companies optimize for metrics like click-through rates (CTR). In this workshop, you’ll learn to build basic models in Python to enhance ad performance with machine learning. Using real-world ad data, you’ll explore feature engineering, model building, and model evaluation for predicting CTR.

Location: Purdue Memorial Union – Room 256

Presenter:

Location: Purdue Memorial Union – Room 118

Presenter: Becky Flanigan, BBJ La Tavola

Join us for an exciting and interactive session on the event design process featuring stunning BBJ La Tavola (BBJLT) linens! Dive into the creative world of event aesthetics, where you’ll learn about incorporating beautiful linens into your designs and explore the importance of building solid relationships with vendors in the event and hospitality industry.

You’ll participate in hands-on demonstrations using BBJLT products and have the chance to showcase your skills in a friendly contest for the most creative design. Whether you’re a seasoned professional or new to event design, this session is perfect for sparking inspiration and expanding your network!

Location: Fowler Hall in Stewart Center

Presenter: Donald “Chip” Misch, Missouri Athletic Club

Location: East Faculty Loung in the Purdue Memorial Union

Presenter: Kari Lynn Myers, The Spa at Union Club Hotel

In this session, we will explore how the wellness industry is evolving to meet the demands of modern consumers. We’ll delve into key trends such as resource relationship management, digital innovation, and personalized customer experiences while addressing workforce development challenges within the spa sector. Attendees will gain insight into how forward-thinking strategies can elevate spa services and meet growing consumer expectations for well-being, customization, and exceptional service.

Location: West Faculty Lounge in the Purdue Memorial Union

Presenter: Greg Gorgone, Pineapple Academy

In the fast-paced hospitality industry, developing a well-trained, efficient, and loyal frontline staff is crucial to success. This session explores how micro-training—bite-sized, focused learning sessions—can revolutionize your training approach, ensuring your team is always up to date with the latest skills and knowledge. We will discuss the critical role of effective onboarding and continuous training programs in reducing employee turnover, saving costs, and enhancing job satisfaction. Additionally, learn how to build and strengthen your company’s brand by embedding your values and culture into every training opportunity, creating ambassadors who pridefully represent your brand. Join us to discover practical strategies to help you shape the next generation of hospitality professionals.

Key Objectives:

• Understand why micro-training the most effective method for training frontline staff is.
• Learn how effective onboarding and training programs can significantly reduce employee turnover.
• Explore ways to build and enhance your company’s brand through targeted training initiatives.

Location: Stewart Center – Room 302

Presenter: Meredith Douglas, PCMA

Location: Stewart Center – Room 306

Presenter: Wookjae Heo, Purdue’s White Lodging-J.W. Marriott, Jr. School of Hospitality and Tourism Management

Location: Fowler Hall in Stewart Center

Presenter: Jose Laboy, Prime Hospitality

Location: Fowler Hall in Stewart Center

Location: East Faculty Lounge in the Purdue Memorial Union

This interactive presentation aims to provide a comprehensive look at the cutting-edge innovations transforming the car rental industry, offering valuable insights and actionable strategies to come. Across all business lines, the future is bright for Enterprise Mobility as we continue to advance the world, one journey at a time. Since day one, we have been inspired by a bold idea- creating better experiences for how the world moves. Join us to learn how you can make an impact as a (potential) future team member!

Location: West Faculty Lounge in the Purdue Memorial Union

Location: Stewart Center – Room 302