Legacy Course Catalog
GBM 325 - Marketing Research
| Effectivity: | 08/20/2001 - Fall 2007 *** @ Purdue North Central Traditional |
|---|---|
| Credits: | 3 |
| Instructional Types: | Lec |
| Usually Offered: | fal spr |
| Short Title: | Marketing Research |
| Description: | Systematic gathering, recording and analysis of data about problems relating to the marketing of goods and services. Topics covered include: choice of research design, methods of data collection, survey sampling, analysis and interpretation of data, and preparing the research report. |
| School: | Professional Studies Division |
| Department: | Academic Business Department S&W |
| Credit By Exam: | NO |
| Repeatable Flag: | NO |
| Temporary Flag: | NO |
| Full Time Privilege Flag: | NO |
| Honors Flag: | NO |
| Variable Title Flag: | NO |
Fall 2007 *** indicates the course was still an active course and was transferred to the Banner Catalog effective Spring 2008. This course was not expired Fall 2007.
