Legacy Course Catalog

MGMT 638 - Pricing Strategies And Tactics

Effectivity: 05/19/2003 - Fall 2007 *** @ Purdue West Lafayette Traditional
Credits: 2 to 4
Instructional Types: Lec
Usually Offered: fal spr
Short Title: Pricing Strat & Tactic
Description: Focuses on pricing fundamentals. Students learn how to develop rational pricing decisions, taking into account the range of determinants of price. Discussion centers on the determination of proper costs, price sensitivity, and competition. With these established, the course then moves to a consideration of the range of pricing strategies and tactics. Prerequisite: MGMT 62000, 62100.
School: School Of Management
Department: School Of Management - Adm & Instr
Credit By Exam: NO
Repeatable Flag: NO
Temporary Flag: NO
Full Time Privilege Flag: NO
Honors Flag: NO
Variable Title Flag: NO

Fall 2007 *** indicates the course was still an active course and was transferred to the Banner Catalog effective Spring 2008. This course was not expired Fall 2007.

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