Legacy Course Catalog
MGMT 323 - Introduction To Market Analysis
Effectivity: | 08/20/2001 - Fall 2007 *** @ Purdue West Lafayette Traditional |
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Credits: | 3 |
Instructional Types: | Lec |
Usually Offered: | fal spr |
Short Title: | Intro To Market Analys |
Description: | This mixed lecture and case course provides an overview of the functional area of marketing. The course is taught from a managerial perspective; it focuses on inputs to the marketing decision-making process, the process itself, and its results. No credit for students in the School of Management, except economics majors. |
School: | School Of Management |
Department: | School Of Management - Adm & Instr |
Credit By Exam: | NO |
Repeatable Flag: | NO |
Temporary Flag: | NO |
Full Time Privilege Flag: | NO |
Honors Flag: | NO |
Variable Title Flag: | NO |
Fall 2007 *** indicates the course was still an active course and was transferred to the Banner Catalog effective Spring 2008. This course was not expired Fall 2007.