Legacy Course Catalog
MGMT 648 - Marketing Analysis And Planning
| Effectivity: | 05/19/2003 - Fall 2007 *** @ Purdue West Lafayette Traditional |
|---|---|
| Credits: | 2 to 4 |
| Instructional Types: | Lec |
| Usually Offered: | fal spr |
| Short Title: | Marketing Anly & Plan |
| Description: | Skills in analyzing strategic marketing problems are emphasized. Analysis techniques are explained in the context of making decisions for realistic managerial problems. A competitive simulation game integrates key marketing analysis and planning concepts. Prerequisite: MGMT 62000, 62100. |
| School: | School Of Management |
| Department: | School Of Management - Adm & Instr |
| Credit By Exam: | NO |
| Repeatable Flag: | NO |
| Temporary Flag: | NO |
| Full Time Privilege Flag: | NO |
| Honors Flag: | NO |
| Registration Approval Type: | Department |
| Variable Title Flag: | NO |
Fall 2007 *** indicates the course was still an active course and was transferred to the Banner Catalog effective Spring 2008. This course was not expired Fall 2007.
