2012-19 Campaign Initiatives
On October 9, Purdue President Mitchell E. Daniels, Jr., announced Ever True: The Campaign for Purdue University.
"As we approach the 150th anniversary of Purdue's founding, we are embarking on a campaign — Ever True — that will elevate our University's reputation for research excellence and intellectual achievement in a new era of accountability in higher education," Daniels said. "We invite the support of the entire Purdue family in this historic undertaking."
With a goal of $2.019 billion raised by 2019, Ever True is the largest fundraising effort in Purdue history. The campaign spans July 1, 2012, through June 30, 2019, concluding in the University's 150th anniversary year.
This campaign will propel the Purdue Moves initiatives — Affordability & Accessibility, STEM Leadership, World-Changing Research, and Transformative Education — and reinforce the University's overarching commitment to keep a rigorous college education within students' financial reach. More broadly, it will unite the Purdue community around three key priorities:
- PLACE STUDENTS FIRST — Students are the heart of the University, and fostering their talent is our highest calling. Our students will grow as leaders and global citizens who enjoy a lifelong relationship with Purdue that equips them for the future's broad, ever-changing challenges and opportunities.
- BUILD ON OUR STRENGTHS — Intersecting with the arts, humanities, social sciences, and business disciplines, we will increase investment in areas that have the greatest potential for impact and explore innovative ways to leverage our historic strengths.
- CHAMPION RESEARCH AND INNOVATION — Faculty research requires a nimble, state-of-the-art ecosystem that attracts and celebrates creative minds — a fusion of people, resources, facilities, and environment that spurs collaboration across disciplines, expands the boundaries of knowledge, and positions faculty for success.
The theme of the campaign, Ever True, springs from the lyrics of "Hail Purdue!" and speaks to the loyalty and commitment our Boilermaker family has long demonstrated.
To learn more, visit the PurdueEverTrue site or connect with #PurdueEverTrue on social media.
